In this episode, Blake Madden sits down with Scott Becker, founder of Becker’s Healthcare, practicing healthcare lawyer at McGuireWoods, and one of the longest-running names in healthcare media, for a wide-ranging conversation that ended up being as much about building businesses as it was about healthcare itself.
This was Blake’s first time meeting Scott, and yeah, they are nominally competitors. But Scott immediately reframes it: rising tide, abundant landscape, etc. Then he proceeds to show he walks the walk, sharing what he’s learned building one of healthcare’s most recognized media brands over 30+ years.
Blake and Scott get into:
- The origin of Becker’s (Spoiler Alert: zero genius involved, just disciplined doubling down!)
- Why short-form journalism was a battlefield internally before it was obvious externally, the 10–20 relationships that actually build careers
- Scott’s pretty blunt takes on the state of U.S. healthcare
This is a great one for anyone building something, in healthcare or otherwise.
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Becker’s Healthcare: https://www.beckershospitalreview.com/
Follow Scott Becker on LinkedIn: https://www.linkedin.com/in/scott-becker-ab7056176/
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Follow Blake Madden on LinkedIn: https://www.linkedin.com/in/blakecmadden/
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