Hospitalogy

🏥 Cost Plus Disruption

Blake Madden · FEB 6

Happy Thursday, Hospitalogists!

 

Today's is a recap of my conversation with Mark Cuban along with some quick thoughts on vertical integration in the drug distribution space. Enjoy the read and have a great weekend!

 

Lots of great content coming next week including a sponsored deep dive with my friends from Nabla.

Mark Cuban Chat Replay and TakeawaysCopy anchor linkCopied

In case you missed it: Here’s a link to the replay of my chat with Mark Cuban (don’t worry, he gets less blurry as the video goes on). We were so fired up about healthcare it went 30 minutes over. Definitely a virtual event like none other and what an experience. Anyway, the video will be up on the channel free for a week and then available to Hospitalogy membership plus members. Join my community here!

 

The talk was wide ranging and talked about the following and more:

 

Cost Plus Drugs (”CPD”) business model overview: 3 distinct segments have formed - general prescription drug delivery, Cost Plus marketplace (where their partnerships like CHS and Penn Med flow through). This is a wholesale business and a 10% markup on most drugs purchased. Then finally, CPD launched its own manufacturing plant recently, which has compounding capabilities and will target sterile injectable biosimilars and generics in short supply (epinephrine, etc.) and will move over to oral solid pills and more. Notably they decided to stay away from GLP-1s!

 

Footprint: CPD is up to 2,500 drugs available, a network of 16,000 pharmacies, all transparent pricing (all prices are published; all commercial contracts are published); 75 brand name drugs (which they’re working on)

 

PBM disruption and unbundling: PBM models are shifting from rebates to things like GPO management fees and more, vertically integrating with manufacturing facilities, and are fighting tooth and nail against companies like CPD, both publicly and behind the scenes

  • “It’s kind of like Fight Club: The number one rule about the PBM contract is that you can’t talk about the PBM contract.”
  • Rebates are a hell of a drug for employers, pun absolutely intended

What employers should do in a never-ending world of healthcare price increases: Hire a healthcare-specific CFO. Since every company is a healthcare benefits company, getting someone in the room who is savvy on healthcare can be huge for organizational savings or what to push on.

  • What CPD is trying to do on the provider side with direct contracting and instilling more trust with physicians and clinicians, and how CPD structures those agreements. “Across the board, we’re saving anywhere from 25% to 40% a month, so far.”
  • “I don’t think health insurance should exist”

 Hospital costs and the dynamic of input costs; not knowing what true input costs are organizationally; not having great insight into expense allocation, especially on the overhead side.

Importance of transparency in healthcare across the industry and how opacity hurts stakeholders and patients

 

TL;DR - CPD has made a ton of progress but, as we all know, healthcare is complicated. They still have a long way to go across all of the things they’re trying to get done and are, quite literally, taking on all of the behemoths of the healthcare industry at once.

The lesser-known vertical integration happening in drug distribution

 

Drug Channels shared a great update on a ‘lesser known’ vertical integration dynamic happening within the wholesale distribution channels, related to the conversation with Mark I had above particularly around PBMs. Long story short - PBMs are engaging in their own vertical integration strategy to circumvent wholesalers in the growing biosimilars market.

 

In response, Cencora, Cardinal Health, and McKesson are in an arms race to scale their MSO businesses and gobble up physician specialties containing high drug spend including oncology, GI, ophthalmology (& retina) with more to come in 2025.

Image source: Read Adam Fein’s write-up here.

Join my Next Discussion Tuesday

If you enjoyed my Mark Cuban talk and you’re in - or interested in - the behavioral health space, join my next virtual event Tuesday! NeuroFlow has been super active lately. We’ll dive into how Intermountain thinks about its behavioral health service line in 2025 including how to implement a program at scale to get patients to the right setting at the right time, and preemptively intervene at moments of crisis.

 

We’ll also hear from Erin Daly Hunt from Devoted Health and her perspective from the payor and Medicare Advantage side. Register here!

Join my Hospitalogy Membership! If you're a VP or Director working in strategy or corporate development at a hospital, health system or provider organization, you will get a lot of value out of my community as I purpose-build the content, fireside chats, and conversations for this group. Join for free today.

Thanks for the read! Let me know what you thought by replying back to this email.

 

— Blake  

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Written by Blake Madden

By Blake Madden

Hospitalogy

The weekly read for the people running the business side of care delivery.